According to the International Data Corporation (IDC) the worldwide mobile phone market grew 65.4% year over a year in the second quarter of 2011 ( 2Q11). Also a new study by market research firm Nielsen on Thursday shows that more people are buying smartphones and Apple is seeing growth in the market. “Android continues to be the most popular smartphone operating system, with 38% of smartphone comsumers owning Android devices,” wrote Nielsen. However it looks like it is actually Apple iphone that has shown the most growth in the recent months. The expected launch of Apple iPhone 5 is unclear with some rumours pointing to mid October but we know that this will only help Apple’s growth. I am one of those eager smartphone users who can not live without one and is waiting impatiently for the launch of Iphone 5.
We can add more strong data to the mobile market and all very promising for the mobile market’s future. According to June data from Nielsen, Google’s Android operating system (OS) now claims to be the largest share of the U.S consumer smartphone market with 39 %. Apple’s IOS is in second place with 28 percent, while RIM Blackberry is down to 20 percent.
We are all part of a mobile generation where our mobile phones serve us more then just calling but became a standard device to search online, to take photos with, to connect with friends through social networks and with the world in general. The power of mobile and social networks have shown us their power in different situations. It is incredible that during the London riots as mentioned in Tech Crunch Europe, it was all about how Blackberry , not twitter fuelled the fire under London’s riots . This gives us an in depth analysis why actually Blackberry mobile phones were mostly used in the riots to connect people. Facebook and Twitter can be quite popular in smartphones but BBM is ever so popular in affordable Blackberries in certain groups in our society.
According to Comscore, 70% of UK male smartphones to use email on the go. As you can see from the numbers we access our emails increasingly through our smartphones, we also play games, use twitter and Facebook intensively. Some smartphone users spend a quarter of their time with their mobile phones simply accessing Facebook only.
What else will be available for our smartphones on-line payments? You bet … Google Wallet is just only one of on-line payment technologies that are in the works by Google. Buying goods through certain application was the common thing till now but with this technology will allow our phones to act as debit or credit cards taking our phones to any payment point in the shops.
The smartphone market crowned a new leader in 2Q11, and its name is Apple,” said Ramon Llamas, senior research analyst with IDC’s Mobile Phone Technology and Trends team. I would like to see some numbers again when Apple launches the new iPhone 5 in the coming months to see if they are unstoppably successful in the smartphone arena. Also look forward to see more use of mobile phones from social networks to mobile payments. The growth numbers,growing number of applications and more uses of mobile phones in our daily lives only support the abvious : future is definitely mobile !